Surprising Ways to Find Great Start-up Ideas

by Penelope Trunk

One of the first characteristics of a successful start-up founder is often that there is a little bit of crazy in the person. David Segal, writing in the New York Times, called it "just manic enough." In order for your ideas to seem fresh, they have to be a little bit off-center, a little bit off-kilter. You have to see your ideas a little more clearly than everyone else in order to believe they will work.

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http://www.inc.com/penelope-trunk/surprising-ways-to-find-great-startup-ideas.html?cid=em01012week29

9 Tips To Research Competition

Whether you are starting up a new company and writing your business plan, or just updating your current marketing strategy, a detailed competition analysis is essential. Knowing how your competitors think, operate, and try to take your customers are key elements that can give you an edge in maintaining your market share.

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http://www.morebusiness.com/9-tips-to-research-competition